Advertisers Needed

By Marsha Anderson Landau

(July 2021) Hello DAW members! We are back soliciting funds to cover branch overhead expenses.

Last fall, due to COVID lockdown protocol and closed businesses, we extended our current advertiser contracts for an additional year at no charge. Consequently, no advertiser revenue was raised last year. Thankfully, our membership and advertisers made it through the past year and have emerged stronger.

We generated $2,925 from advertisers in 2019 to cover critical needs such as the cost of our Membership Directory and miscellaneous promotional expenses. This year, our goal is $3,000.

Our May 2022 Garden Tour will need Event Advertisers to cover expenses such as ticket and poster creation, refreshments and media exposure. Event Advertisers will be recognized in event signage, event promotion, and on the event page on our website. After the event, each Event Advertiser will receive a poster with their logo showing their support for the event. This is a BIG deal for our local businesses, because the attendance at this event is huge, and offers tremendous exposure not only to AAUW members, but also to members of the public who comprise about half of the attendees.

We also are looking for Directory Advertisers for our much-used and much-loved Member Directory, which is distributed to each of our 240 members. Each advertisement is featured in our directory, the advertiser’s logo and web link appear monthly in our Advocate newsletter and also is displayed on our website.

Promoting members’ and friends’ businesses and supporting our branch are the goals of the Event Advertiser or Directory Advertisers role! If you, or anyone you know, is interested in participating as an Advertiser for our special events, please contact me, Marsha Anderson Landau, at 925-351-8188 or marsha888@comcast.net.